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Competences
Experience
Senior Marketing Specialist
Kahve Dünyası
2022-01 - 2025-01
Led market entry and brand positioning initiatives, analyzing consumer behavior data to guide strategic decisions across multiple product lines. Managed several concurrent high-priority marketing projects end-to-end, coordinating cross-functional teams and resources to consistently meet deadlines."
Mortgage & Marketing Specialist
iProperty
2018-03 - 2021-05
Managed the end-to-end mortgage lead pipeline, coordinating with banking institutions to navigate regulatory requirements and improve loan approval outcomes. Streamlined collaboration between banking partners and retail clients, improving the efficiency of the financial application and customer journey process."
Marketing & Finance Associate
Sime Darby
2013-02 - 2018-04
Managed budget forecasting and ROI analysis for marketing initiatives within a Fortune Global 500 conglomerate. Identified financial inefficiencies within marketing campaigns, contributing to cost savings alongside expanded brand reach. Synthesized financial data with marketing strategy to deliver actionable insights to senior leadership."
Formation
MBA – Universiti Putra Malaysia (2017); BBA – Universiti Kebangsaan Malaysia (2015)
Langues
en
fa
es
tr
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