B2B Sales Executive – Accounting, Audit & Financial Services

About the role

We are seeking a Full‑Cycle Sales Executive to drive new business for our professional accounting and financial services firm operating in Saudi Arabia. You will manage the complete sales process from prospecting to closing and support client onboarding.

Key responsibilities

• Identify and approach companies needing accounting, audit, tax, bookkeeping or financial advisory services.
• Generate leads via cold calling, LinkedIn, email outreach, networking and referrals.
• Conduct discovery calls with owners, CEOs, CFOs and finance managers to understand needs.
• Qualify opportunities, coordinate with technical teams to prepare proposals, present solutions and negotiate contracts.
• Maintain an organized sales pipeline and update all activities in the CRM.
• Support onboarding of new clients and identify upselling and cross‑selling opportunities.
• Achieve monthly and quarterly sales and revenue targets.

Required profile

• Minimum 2 years of full‑cycle B2B sales or business development experience.
• Experience selling accounting, audit, tax or financial advisory services is strongly preferred.
• Proven ability to generate leads and close deals independently.
• Understanding of the Saudi business market and ability to communicate with senior decision‑makers.
• Excellent Arabic communication skills; professional English preferred.

Required skills

• CRM systems
• LinkedIn for prospecting
• Email outreach
• Cold calling
• Basic knowledge of accounting, taxation, VAT and zakat