Performance Media Buyer – Meta Ads (Full‑Time)
Acquisition Systems
Description du poste
About the role
We are seeking a Performance Media Buyer to plan, launch, optimize, and scale advertising campaigns on Meta platforms (Facebook & Instagram). The ideal candidate will use data‑driven insights to improve key performance metrics and work closely with creative and marketing teams.
Key responsibilities
- Plan, launch, and continuously optimize Meta advertising campaigns.
- Monitor performance and adjust for CPA, ROAS, CTR, CPM, and conversion rate.
- Conduct audience, creative, and campaign testing to boost results.
- Collaborate with creative and marketing teams to develop high‑performing ads.
- Prepare regular performance reports and deliver data‑based recommendations.
- Manage advertising budgets efficiently while maintaining profitability.
Required profile
- Minimum 2 years of hands‑on experience managing Meta advertising campaigns.
- Strong analytical ability to interpret campaign data and make optimization decisions.
- Experience with lead‑generation and/or e‑commerce advertising.
- Excellent communication and organizational skills.
Required skills
- Meta Ads Manager
- Meta Pixel
- Meta Conversion API
- Google Ads (nice to have)
- TikTok Ads (nice to have)
- Shopify, WooCommerce or similar e‑commerce platforms (nice to have)
- A/B testing, attribution, and performance reporting
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